Lucky Pigeon Brewing Co.
The owners of Lucky Pigeon Brewing invested in their brand strategy well before they opened their doors. We finalized their visual identity and started their social media management six months before their tasting room opened and their beer hit the market.
Having community awareness and follower excitement prebuilt into their marketing plan led to fantastic results on opening day with a packed tasting room and interested wholesalers.
The Work
-
Visual Identity
-
Website Design
-
Marketing Strategy
-
Search Engine Optimization (SEO)
-
Social Media Management
The Results
When Lucky Pigeon opened in August 2020, they already had 2,000 Facebook followers and 1,450 Instagram followers. We grew their social presence 23% in year one.
Today, they have 3,400 Facebook followers and 4,600 Instagram followers. They have brand awareness in Maine, Massachusetts, and Vermont, and their wholesale segment continues to grow.
